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JobSuite Workflow Blog

The Myths & Realities of Creative Briefs

27 April 2021- 11 min read

Stop downloading creative brief templates - there's a better, more universal approach

Written for the American Marketing Association by Jennifer Murtell

As Jennifer so eloquently points out, any project or initiative that requires focus, inspiration and intelligence can be optimized for prolific and on-strategy creative outcomes.  No matter the format - whether for marketing, design or digital campaign - the following evergreen principles can be applied, built from leading indicators, informed intelligence and explosive inspiration. 

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Creative Brief Tips...

15 March 2021- 7 min read

We all know how important the creative brief is to any successful marketing project.  This article from The Search Engine Journal is a terrific outline for more complex content campaigns.  Get started here with the outline...

  1. Gather Information
  2. Create the First Draft of Your Creative Brief
  3. Get Feedback and Revise Your Brief
  4. Submit to Your Content Teams
  5. Ongoing Refinement
  6. Creative Briefs are a Foundation for Collaboration & Communication
  7. Click Here to read the full article... 
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Agency or In-House? 'Bothism' Provides the Answer

19 February 2021- 3 min read

Excellent article to read from Marketing Profs for any business contemplating a review of the in-house versus agency question. Our cloud-based software, JobSuite, is the perfect fit with the marketing technology stack Alon Tvina references. Despite Covid uncertainty our customers didn't skip a beat because they were already using JobSuite. They needed only an internet connection to continue collaborating with their teams on time sensitive projects, from anywhere. Now that working remotely will be part of the mix permanently, it is the best time to implement JobSuite for your team, in-house or agency.

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JobSuite Users are Ready to Work Remotely!

21 October 2020- 5 min read

JobSuite allows you to implement creative workflow from anywhere!  All you need is a browser and an internet connection.

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The 5 Un-teachable Attributes of a Project Manager

16 October 2020- 6 min read

Excellent article by Cella Consulting that is always relevant for project managers.  5 qualities a Project Manager needs for their team to be successful.  

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Announcing Chatter Feed Reports!

15 October 2020- 5 min read

This is a feature we have been waiting for!  We can now generate reports with the posts from Job Chatter Feeds!

Chatter is a social media wall for the Job.  Capture all communication in one place.  Share files, collaborate, comment, and get feedback, all saved with the job.  

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